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Elder care services in Kolkata is still in its nascent stage. Established and reputed organizations in the city are considered as torchbearers for providing services to the senior citizens of Kolkata in a professional manner. Such organizations have rendered yeomen service by making Kolkatans aware that old age is not a curse for those whose children are away from their parents due to professional commitments.


We in Porosh feel the number of concerns who are operating in this landscape are too few in number given the surging need for elder care services. However, it comes with a caveat. There is a high possibility that a few may be tempted to earn quick bucks by looking at it as a sound business proposition. As a result, the spirit of serving senior citizens will become a casualty. Needless to add, this will make them and their children wary of availing such services. That will indeed be unfortunate. So, what should be the approach? Porosh can share a few points based on its experience:


a) ‘Genuine’ personal touch works wonder

b) Promising less, delivering more

c) Honesty pays. It helps on winning confidence of the members.

d) Transparency in pricing the services (no hidden cost)

e) Designing packages in a manner which are easy to understand

f) Walking the extra mile during emergency

g) Treating members as one’s own parents


These are some of the basic principles, which if adhered to, can create a healthy ecosystem where the service providers and seekers can live happily and peacefully. Mutual trust can be fostered as well. Who knows it may turn Kolkata an ideal destination for the senior citizens to settle-down during the twilight years. Kolkata can very be a trend-setter.









Recently an article was published in the edition of ‘The Hindu’ on July 19, 2020. Divya Kala Bhavani, the contributor, observed, “People with COVID-19 often need oxygenation support.


Therefore, Pulse Oximeter, a staple for many doctors, has become something of a necessity for the layperson. Oximeters have been flying off the shelves for many households’ first aid kits, largely because they are non-invasive, low-cost, easy to use, and effective at detecting hypoxemia (low blood oxygen levels).” More than a month later the device is flying-off the shelves in no time.


She adds further, “There are two important readings: the pulse rate, recorded as beats per minute (60 to 100 is the safe range); and the oxygen saturation of haemoglobin in arterial blood, the reading of which is recorded as SpO2). Normal readings range from 95% to 100%; anything less, and the user should get medical assistance from a doctor. If your oximeter has alarms, atypical readings will set them off.” On a number of occasions while serving our members, we at Porosh, have first-hand experience that timely medical intervention based on oximeter readings saved a few seniors’ lives.


“The mechanism clips onto the user’s forefinger, though some oximeters have been known to be clipped onto one’s big toe or even the ear, depending on the model. According to the World Health Organization’s Pulse Oximetry Training Manual, one must use the oximeter with patience. Once clipped on, it requires about 10 seconds to get an accurate reading,” Divya contends. “One cannot use the pulse oximeter as a sole detector for any respiratory issues. It is only meant to give readings for a small time interval. When buying an oximeter, one must be wary of the brand names.”


There are oximeters selling on e-commerce platforms that will work for a month at most before giving out, and may cost as much as about ₹2,000.



On June 20, 2020 a research paper by Nurshad Ali on “Role of vitamin D in preventing of COVID-19 infection, progression and severity” was published in the Journal of Infection and Public Health (Elsevier). In that paper he observed, “Little is known about the protective factors of this infection. Therefore, preventive health measures that can reduce the risk of infection, progression and severity are desperately needed.” Thus, Ali alluded to the impact of preventive health maintenance for reducing the risk and impact of Covid 19 and not its amelioration. It is in this context the role of vitamin D has been analyzed.


He went on to add, “Several studies demonstrated the role of vitamin D in reducing the risk of acute viral respiratory tract infections and pneumonia. These include direct inhibition with viral replication or with anti-inflammatory or immunomodulatory ways. In the meta-analysis, vitamin D supplementation has been shown as safe and effective against acute respiratory tract infections. Thus, people who are at higher risk of vitamin D deficiency during this global pandemic should consider taking vitamin D supplements to maintain the circulating 25(OH)D in the optimal levels (75–125 nmol/L).” Although researchers are yet to ascertain the extent of vitamin Ds ability to fight Covid 19 yet it seems vitamin D supplementation is a safe and effective source to fight ‘acute respiratory tract infections.’


Ali observes, “Indeed, supplementation of vitamin D with doses up to 100 μg/day is safe for adults, and many expert groups now suggest supplementation in older people, although at lower levels than it. A study reported that intake of vitamin D supplement at 100–250 μg/day over 6 weeks increases the baseline serum concentration of 25(OH)D from 2 to 3 folds, respectively, without any adverse health effects.” It is interesting to note that recommendation for vitamin D dosage depends on an individual’s age (& also ethnicity). Hence, doctor’s advice becomes all the more important before taking recourse to vitamin D supplementation.


The research paper concluded that although in the randomized trials and meta-analysis, vitamin D supplementation has been shown to have protective effects against respiratory tract infections yet more randomized ‘controlled’ trials and large-scale cohort studies are still necessary to test this hypothesis.


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Registered Office :

Porosh Elder Care Pvt.Ltd.

217, Diamond Park, Joka, Kolkata : 700104, INDIA

+91 9147096668 / +91 7439852047 / +91 8697131764

CIN : U93090WB2022PTC259141

GSTIN : 9AANCP4592Q1Z9

© 2023 by Porosh Elder Care Pvt.Ltd. All Rights Reserved

All disputes and / or differences and/ or any issue arising out of terms and conditions as stipulated in the agreement for Sneho/ Aastha/ Nischinta/ Parisheba/ Apatkal packages, Nurse & Attendant packages and/ or its interpretation and/ or its implementation and/ or its compliances herein before mentioned shall be adjudicated and/ or referred to the jurisdiction of Alipore Court, Kolkata. It is made clear that only the Alipore Court (civil/ criminal) shall have the sole and ultimate jurisdiction to try and determine any of the disputes as stated above. No court other than Alipore Court shall have jurisdiction in this matter.

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