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Time flies by and quite literally so. It seems like the other day we huddled together to do something worthwhile for the society instead of merely pursuing personal goals which are usually self-centric. We spent six months doing extensive hands-on market research and met various experts in the field for guidance thus helping us to shape our initiative. Porosh was born on August 5th.


Since inception Team Porosh decided to drive its venture by providing ‘value for money’. We drew our inspiration from an interview of Suresh Krishna (Chairman, Sundaram Fasteners Limited) wherein he had observed, “During the WWII we had dealership for imported diesel engines. There were other dealers too in this business. But they all sold them at black market rates. We continued to sell at the agreed rate of 10% margin. Other dealers bought from us at that price and resold at margins as high as 200 to 300%. Yet, we have survived and grown, they have not. ... I would rather play it by my own permanent standards of integrity and feel happy about it.” (Chakraborty SK & Chakraborty D, Human Values & Ethics: In Search Organizational Integrity, Himalaya Publishing, 2013, p. 307)


Hence, despite the operating expenses having shot-up suddenly & substantially due to the pandemic, Porosh decided not to revise the rates upwards of any of its packages and allied services. Infact it has kept the rates unaltered since inception. Porosh took a conscious decision to refrain from adding to the financial burden its existing members and also those who look forward to its assistance. Had the Team not been driven by the spirit of idealism, it may have taken recourse to over-pricing in the name of COVID 19.


For Porosh, sustainable growth resulting from the goodwill and trust of its members is of paramount importance. Therefore, it remains ever-vigilant to uphold the values of honesty, agility, commitment and quality.

Porosh has still a long way to go. It believes that with the blessings of the members it shall maintain unwavering commitment to its ideals. We are also grateful to those individuals & organizations who have lent support to our noble endeavor. The journey has just begun.




Regular readers of our blogs may recollect that in one of our earlier issues (May 17th) we had referred to one of Sri Aurobindo & The Mother’s reflections on how to sleep. Given the state of uncertainty and anxiety we are passing through, the need to deliberate on depression in this issue is felt. Excerpts have been taken from the book Living Within (pp.56-58).


  1. Depression may come from two causes: either from a want of vital satisfaction or from a considerable nervous (physical) fatigue in the body.

  2. Depression arising from physical fatigue is set right fairly easily: one has but to take rest. One goes to bed and sleeps until one feels well again, or else one rests, dreams, lies down.

  3. The want of vital satisfaction is pretty easily produced and usually one must face it with one’s reason, must ferret out the cause of the depression, what has brought about the lack of satisfaction in the vital; and then one looks at it straight in the face and asks oneself whether that indeed has anything to do with one’s inner aspiration or whether it is simply quite ordinary movement. Generally one discovers that it has nothing to do with the inner aspiration and one can quite easily overcome it and resume one’s normal movement.

  4. To yield to depression when things go wrong is the worst way of meeting the difficulty. There must be some desire or demand within you, conscious or subconscious, that gets excited and revolts against its not being satisfied. The best way is to be conscious of it, face it calmly and steadily throw it out.

  5. Remorse, repentance, is the natural movement of the vital mind when it sees it has done a mistake. It is certainly better than indifference. Its disadvantage is that it disturbs the vital stuff and sometimes leads to depression or discouragement. For that reason what is usually recommended to the sadhak is a quiet recognition of the mistake with a sincere aspiration and will that it should not be repeated or at least that the habit of making such mistakes should be eliminated. At a higher stage of development when the inner calm is established, one simply observes the defects of the nature as defects of a machinery that one has to put right and calls down the Light and Force for its rectification.



Ever since the nation-wide lockdown was imposed Porosh did not back-out from discharging its duties due to fear of the unknown – COVID 19. We took basic precautionary measures like wearing face masks and sanitization of hands. Our members can vouch for it. Given our experience, we are in a unique position to assess how a collective sense of paranoia has gripped the city over the last four months and more so the senior citizens.


During the initial days of lockdown, there was an element of uncertainty and hence, panic. We may recollect households across the city stocking essential items. Those were flying-off the shelves in no time. This resulted in long queues outside the departmental stores and our all-weather pararmudi’r dokan. But what has been the scenario since then?


Obviously, we are now better informed, right? We know that the virus is extremely contagious and can also be lethal on a case-to-case basis. We know what containment zones and recovery rates mean. We are also flooded with theories on why there is no sign of its abatement. But what has happened during this period is that half-baked information aired through various communication media have rendered us paranoid. All sorts of unverified news floating around us like how one may get infected by the virus through running tap water to dead bodies of COVID infected persons being dumped on the streets to the ‘worst is yet to come’ debates seem to have numbed us. The more we are allowing ourselves to be fed by 24x7 chattering the more confused we are becoming. Naturally, such a state of mind is extremely damaging and worrisome especially if its reach is far and wide. So, what do we do?


Although the idea may appear a bit outlandish yet it merits introspection. Can we make a collective resolve to shun ourselves from being bombarded by news items centering COVID? We know of persons who consciously refrain from discussions/gossip on the pandemic. This should not be interpreted as the devil may care attitude by such individuals. Instead, they have drawn lakshman rekhas by not allowing negative thoughts to disturb the peace of mind. And who does not know that if the mind is steady and unwavering it creates a better ground to fight the scourge that is COVID?


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